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Wednesday, February 24, 2010

Engaging Audiences

So this week I am perusing the internet to find different ways websites build communities and engage their leaders.

One of the first websites I checked out is New York Times site. (If you haven't figured it out already, it is one of my favorites). Their commenting system allows users to sign up by submitting their email addresses and then users are allowed to comment. Some of the ways they engage the users is by allowing users to recoommend their favorite comments and editors also pick the top comments from readers.

Another site that has a unique way of building communities is Politico. Politco is different in that readers are asked to sign up using their email addresses as well as have the chance to identify themselves by political party. While not all readers do this, it is a great way to forge "internet friendships" with other readers based on their political affliation.

A non-news website that I checked out is the popular, YBF site, a site dedicated to African - American gossip and news. The website allows readers to comment and even upload a picture or make an avatar. Also readers have the option to go into chat rooms and discuss other topics in addition to the ones on the main website.

Wednesday, February 3, 2010

Story or Topic?

"Toyota recalls additional 1.09M vehicles in US"

Story
Video - Talking with car owners' about the recall
Video - Talking with the CEO of company about the recall
Pictures/Slideshow - Of all the different Toyota brands affected by the recall
Pictures/Slideshow - Of all the known accidents caused by cars
Story/Multimedia - How much money they are projected to lose because of the recall

Topic
Story -  Compares Toyota's latest recalls to other car companies' recalls
Multimedia/Drawing/Picture - tool that examines the foot pedals and other parts of the car
Video/Story - On the history of Toyota's company
Video - Behind the scene look at a car plant (look at how cars are made)
Story/Multimedia - A look at how much money they have made over the past years, and how much they are estimated to lose because of this recall